
Peak Design
UGC / Lifestyle film
Client: Peak Design / Year: 2024 / Creative direction & production: Nara
The Coyote X-Pac® Bag combines durability, sustainability and thoughtful design. The visuals show how it adapts to everyday movement while retaining Peak Design’s signature function and aesthetic.
Real-world settings, natural lighting, tactile close-ups and intentional pacing emphasize the bag’s rugged but refined build—from creative workdays to spontaneous adventures.




